THE CAMPAIGN TO ELECT CARMALITHA GUMBS/THE OFFICE OF MAYOR CARMALITHA GUMBS
The Campaign of Carmaitha Gumbs &
The Mayor's Office of Carmalitha Gumbs
BUILDING COMMUNITY CONNECTION.
ELEVATING PUBLIC TRUST.
LEADING A HISTORIC CAMPAIGN.
Supported strategic communications, campaign branding, and public facing messaging for the successful election of Carmalitha Gumbs as the first female Mayor of the City of South Fulton, the second largest city in Georgia.
Work included campaign branding, messaging strategy, website development, photography, videography, social media campaigns, fundraising materials, newsletters, event communications, and community outreach initiatives designed to strengthen voter engagement and public visibility throughout the election cycle.
KEY DELIVERABLES
Messaging Strategy
Campaign Branding
Website Development
Social Media Campaigns
RESULTS
Supported the successful election of Carmalitha Gumbs as the first female mayor of the City of South Fulton
Helped establish a cohesive public narrative and visual identity from the ground up
Increased campaign visibility and community engagement across digital and public platforms
Photography & Videography
Executive Communications
Fundraising Materials
Event Branding
Digital Content Creation
Supported fundraising efforts, voter outreach, and public facing communications throughout the campaign
Contributed to strong local and regional media visibility during the election cycle
Developed consistent communications systems across digital content, events, photography, videography, and campaign messaging
Community Outreach Materials
Public Facing Campaign Assets
THE CAMPAIGN TO REELECT BYRON AMOS
STRENGTHENING COMMUNITY VISIBILITY.
MODERNIZING CAMPAIGN COMMUNICATIONS.
SUPPORTING VOTER CONNECTION.
Supported the reelection campaign of Atlanta City Councilmember Byron Amos through strategic branding, messaging, campaign storytelling, and public facing communications designed to strengthen visibility and community engagement throughout District 3.
Work focused on modernizing the campaign’s communications presence through cohesive branding, social media management, photography, digital campaign materials, voter outreach assets, and visual storytelling initiatives.
KEY DELIVERABLES
Campaign Branding
Messaging Strategy
Social Media Management
Campaign Storytelling
Photography
Visual Communications
Digital Campaign Assets
Community Outreach Materials
Event Communications
RESULTS
Contributed to Byron Amos’ strongest electoral performance to date with approximately 59% of the vote in 2025
Helped strengthen and modernize the campaign’s public narrative and digital presence
Increased voter engagement through strategic messaging, branding, and visual storytelling
Developed a more cohesive and recognizable campaign identity across digital and print communications
Supported stronger public visibility and community connection throughout the election cycle
Public Facing Campaign Content
REGIONAL CAMPAIGN & CIVIC ENGAGEMENT INITIATIVES
SUPPORTING CIVIC PARTICIPATION.
STRENGTHENING PUBLIC ENGAGEMENT.
DRIVING COMMUNITY AWARENESS.
Supported political campaigns, civic engagement initiatives, and voter outreach efforts through strategic messaging, campaign branding, public information materials, digital communications, and community engagement campaigns.
Projects ranged from mayoral and council campaigns to nonprofit and civic engagement initiatives focused on voter participation, public awareness, and grassroots community outreach.
KEY DELIVERABLES
